Long known as the small business expert and a leading provider of small business services including tax preparation, payroll services, bookkeeping, financial planning, and more, Padgett Business Services® doesn't discriminate by industry in terms of the small businesses it helps. No matter what type of business you have or the industry it's in, one fact remains the same. You must incorporate sound financial practices to succeed in building your business; the kind of services Padgett has made its name on. Thousands of small business owners across every industry you could imagine have felt the power of Padgett, and so should you.

Padgett's payroll services are designed for businesses with one or more employees, and can help to save you time in your payroll operations. No matter the industry you're in you'll find conversion to our payroll service a breeze, with features including direct deposit and personalized service that addresses you as the individual you are and your business as the unique entity it is. Padgett is all about providing efficient and timely services. No hassles, no penalties; just the convenience of a system built to change the way you handle your payroll.

No matter the type of business you own, it's safe to say that the competition is tough and getting tougher every day. You can be an expert in your field without being a business expert, and if you're the former but not the latter you need a source of sound business advice. Padgett's experienced professionals offer small business advice and consultation, as well as the tools that allow you to continue down the road of optimum performance and profitability. Padgett can provide detailed analysis of your business as well as comparative data regarding your competition; valuable tools in not only leveling the playing field but also raising the bar in your industry.

Proof of Padgett's formula for success can be found in the fact that they have helped businesses in virtually any industry you care to mention. Industries and businesses that couldn't be more different have a common link in the business services provided to them by Padgett, and the successes they enjoyed as a result of those services. Choose the small business services that will make you a leader in your industry, and a success as a small business owner.

Dream big with your small business, and make those dreams come true with the help of Padgett Business Services®.

The success of the call center industry is due to the success of many call center companies and agencies that makes up the whole industry. One popular example of those call center companies is Magellan Call Center. Though not as successful as other call center companies, their Business Answering Service, however, had contributed to the growth of the call center industry.

Business Services by Magellan Call Center
Magellan Call Center was founded in 2005, the time in which the demand for call center services had dramatically grown since the time in which live answering services were introduced in the country. And because of the demand, Magellan Call Center quickly gained their success in the industry.

However, part of what made their company successful is not only because of the demand for call center services, but because of their unique Business Answering Service. This is because Magellan Call Center was one of the few call center companies that offered call center services to small and medium companies and businesses in the Philippine.

Magellan Call Center’s Uniqueness
In the past, most call center companies in the Philippines aims to offer their services to big companies and corporations; particularly because most of their services are those that big companies can make use of, such as customer care and technical support. This is what made Magellan Call Center became unique in the call center industry.

Magellan Call Center’s services centers around the idea of providing call center services to those that usually doesn’t make use of outsourced services such as clinics, restaurants, hotels, and many others. But because of what Magellan Call Center offered, many of these small and medium businesses had been given access to affordable Live Answering Service to improve their services to their customers.

Contribution to the Growth of the Call Center Industry
One reason why call centers such as Magellan Call Center was recognized as one of the leading call center companies in the Philippines is because they were some of the many call center companies and agencies that contributed to the massive and rapid growth of the call center industry. This is because of opening new markets for the call center industry which further added to the success of the industry, particularly in today’s market.

A marketing research plan needs to include different types of market research, and include the impact or results of that research in your business and/or your business plan. You can build a stronger value proposition by using a targeted marketing research process and approach.

What are some different types of market research? In terms of the process of analyzing your market, there is primary research (collected for the 'first' time, original investigation) and secondary research (use of data and analysis from other sources - online and offline). Primary is usually more time consuming and expensive but is more likely to be more clearly targeted on a specific issue or problem; secondary may be more general, less targeted but more economical.

Why is having a marketing research plan important to your business? Because without a plan you will not understand as much as you should about your market. For example, you will not know how your market (that is, customers) feels about your service, your products and your brand until they demonstrate it by not buying your products. The opposite of that - buying too much of your products - can also have an impact on your business; you may be forced into the position of not being able to satisfy a demand that you didn't see coming. In either scenario, the result will be unsatisfied customers.

The marketing research process and approach can include using methods such as surveys, interviews (face-to-face or telephone), and focus groups. It can be used to investigate competitive activities and impacts; the health of the industry you operate in; brand awareness and credibility; the impact and effectiveness of your advertising 'spend'; what motivates your customers to buy (from you or your competition); how satisfied your customers are (or aren't) and what it is that makes them satisfied, or not; what products or services you should add to your line; how to more narrowly target your market; whether you should grow your geographically reach; and much more.

Conducting marketing analysis includes defining the management issue or question to be answered (the why); developing the proposal (how will the issue be studied); identifying what will be studied, the time frame (when it will be studied and for how long), and who will be doing the analysis. Once the problem is clearly defined, the key issues in researching revolve around accurate and unbiased data collection, analysis and interpretation of the data and reporting of results.

Of critical importance, once the marketing research plan is completed, and the analysis has been conducted, is to act on the recommendations of the study. The investment of your time and resources must benefit the business: if you trust the results of the analysis and research, then make decisions and take action on the outcomes. If you don't trust or believe the results of the research, then invest in re-doing it, or having a third party consultant or researcher take a different approach. But don't go into a research project with a pre-defined idea of what the result should be; you will build bias into the study and be disappointed in the outcomes.